7 Reasons to Lay a Bet on Instagram Micro-Influencers in 2018

Originally published on: http://feedproxy.google.com/~r/crazyegg/~3/uENaM66zZ7o/

If you believe that launching an advertising campaign is enough to beat your competitors, we have bad news for you then: those days are far behind us. And truth to be told: most customers opt for skipping an ad as they are fed up with the overly polished professional pictures that seem too good to be true. As Forbes has revealed, customers crave authenticity. Thus, marketers are seeking out ways to deliver the genuine messages that align with their brand principles. For this reason, the collaboration with influencers has been booming over the past few years. The numbers speak for…

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