Understanding The Product Adoption Curve Could Totally Transform Your SaaS Marketing

Originally published on: http://feedproxy.google.com/~r/crazyegg/~3/vw_H3hek0ec/

product adoption curve

Like with any type of marketing, SaaS marketing is all about understanding your customers. If you don’t know your audience like you know yourself, you might as well pack your bags and choose another career. That’s how crucial it is. But sometimes, you can know your audience super well, and you just get…stuck. It’s happened to even the best of businesses. Your product development, marketing, and launch could all be on point, and everything could still go belly up. Maybe you’re only getting a few sales, so you get demotivated. Is your product really good after all? Could you be…

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